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Nvidia holds 94% GPU market share in Q4 2025 amid rising board prices

Friday, March 6, 2026 at 10:38 AM

Market data for the fourth quarter of 2025 indicates Nvidia maintains a 94% share of the GPU market as prices for add-in boards continue to increase across the industry.

Context

Nvidia continues to demonstrate nearly absolute dominance in the semiconductor space, capturing a staggering 94% market share in the discrete GPU sector as of Q4 2025. This milestone coincides with the company’s fiscal 2026 results, where it reported record quarterly revenue of $68.1 billion, representing a 73% increase year-over-year. The surge is primarily fueled by the Data Center segment, which reached $62.3 billion in revenue as enterprises and governments race to deploy agentic AI and Blackwell-architecture systems. While Nvidia maintains its lead, the broader market is grappling with an AI-driven pricing crisis. Retail board prices for the flagship GeForce RTX 5090 have reached as high as $3,699, far exceeding original MSRPs due to supply constraints and high production costs for HBM3 memory. Despite these rising costs, the transition to next-generation platforms like Vera Rubin is expected to keep demand high through 2026, solidifying Nvidia's position as the primary architect of the AI industrial revolution.

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