Rumor

Samsung reportedly halts Exynos Auto development amid organization restructuring

Monday, December 29, 2025 at 08:37 AM

Samsung Electronics is reportedly reorganizing its System LSI Division, leading to the potential suspension of its Exynos Auto semiconductor business. Reports indicate that development of next-generation automotive SoCs has halted, with key personnel and engineers being redeployed to a new Custom SoC team focused on mobile application processors. While Samsung has secured clients like Hyundai, BMW, and Audi in the past, internal reports suggest profitability concerns and roadmap delays, including the Exynos Auto V920, are driving the exit. Samsung officially denies a reduction in the automotive organization.

Context

Samsung Electronics is reportedly dismantling its Exynos Auto business, halting next-generation chip development to refocus resources on mobile Custom SoCs. This pivot follows the reassignment of a key Nvidia alum who led the automotive team and the redeployment of personnel back to the System LSI Division’s mobile core. Despite a decade of investment, the move suggests a strategic retreat driven by low profitability and a widening "chasm" in the high-end automotive semiconductor market. The sudden reorganization jeopardizes high-profile partnerships with Hyundai Motor, Tesla, and BMW. Specifically, the 2025 delivery timeline for the Exynos Auto V920 processor in Hyundai premium vehicles and collaborative projects with LG Innotek are now at risk of suspension. While Samsung officially maintains that the business is ongoing, the internal dissolution of the dedicated development organization signals a prioritization of mobile recovery over the capital-intensive race for automotive silicon dominance.

Related Companies

Nvidia

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Hyundai

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LG Innotek

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BMW