Rumor

Nvidia to restart RTX 3060 production in 2026 to address supply chain shortages

Monday, January 5, 2026 at 06:16 AM

Nvidia is reportedly planning to restart production of the GeForce RTX 3060 in the first quarter of 2026 to mitigate ongoing GPU and memory supply constraints.

Context

Nvidia is reportedly set to restart production of its GeForce RTX 3060 graphics card in Q1 2026 to counter severe supply chain disruptions and widespread hardware scarcity. This strategic pivot to reintroduce a mature product is a direct response to a global memory crunch that has crippled the manufacturing of newer hardware. With high-performance memory prices surging, specialized VRAM now accounts for nearly 80% of a GPU’s total production cost, forcing a shift toward more accessible components for the mainstream market. The move follows reports that Nvidia may slash production of its flagship RTX 50-series by 30-40% in early 2026. By pivoting back to the RTX 3060, which utilizes older GDDR6 memory, the company can maintain consumer market share while reallocating scarce GDDR7 and GDDR6X modules to its high-margin AI data center accelerators. This helps mitigate a crisis where flagship GPU prices have begun to spike toward $5,000 due to extreme component costs.

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